Social Media: Not Just a Fad
As the new year approaches, we're starting to see a lot of year-end summaries and "best of" lists that wrap the happenings of 2011 in a nutshell. VideoInfographs does a good job illustrating how Social Media has impacted our way of life: the World of Social Media 2011.
This video provides some pretty powerful visuals that show 2011 as another year where social media has continued to expand in mind-blowing proportions. Major world events during 2011 have even been shaped through the use of social media, including the Arab Spring and Occupy movement, just to name a few. With the exponential growth of social media through the past several years, people and businesses alike are starting to see that social networks aren't just a passing fad; they really are transforming the way people live and do business.
Erik Qualman, social media guru and author of "Socialnomics," said, "We don't have a choice on whether we DO social media, the question is how well we DO it."
Has your business capitalized on social media yet? To have a competitive edge, it's no longer enough to just have social media profiles – your business has to utilize them correctly for engagement and two-way communication. If you're still trying to figure out how to make social media work for your business, contact Epic Marketing. Our social media experts can help you come up with a customized social strategy.