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Hiring An Agency

   

How to Hire a Marketing Agency

  Hiring a marketing agency is a big step for any business. Whether you are a big or small company, entrusting your marketing endeavors to an external team can be daunting. Finding a good agency is an investment. It takes both money and time to find the right fit. And like all things, you run the risk of making the...
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Understanding Apple & Google’s Cookie Crackdown

Big changes are happening in AdTech. Over the past 20 years, advertising technology has exponentially increased in sophistication and effectiveness. This has led to incredible advances for marketers in the ways we promote goods and services. At the very core

5 Reasons To Hire a Marketing Agency

  The marketing world is constantly in flux. From search algorithm updates to evolving website design styles, it’s getting harder and harder for businesses to stand out to their target audience. For entrepreneurs who want to ensure their business stays

Welcoming Chris Baum as President of Epic

I took a leap of faith sixteen years ago and founded Epic Marketing because I saw a desperate need for accountability and a results-driven focus in Utah’s competitive marketing scene. Over the years, we’ve worked hard to build, grow, and

Why Use Marketing Automation

Why use automation and email marketing? Standing out in today’s email landscape has never been more difficult — or more rewarding. In 2019 293.6 billion emails were sent each day. And that number is expected to rise to 347.3 billion

What is lead generation?

Lead Generation The lead generation process helps you build interest in your products and acquire new customer leads. These leads can be gathered through a variety of channels like eBooks, guides, webinars, online tools and more. These leads are often

What is marketing automation?

Marketing automation is the use of a software platform to automate repetitive marketing tasks. These platforms are typically associated with email marketing but can also automate tasks within lead segmentation, lead scoring, and sales processes. You interact with marketing automation

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