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Why Use Marketing Automation

Why use automation and email marketing? Standing out in today's email landscape has never been more difficult -- or more rewarding. In 2019 293.6 billion emails were sent each day. And that number is expected to rise to 347.3 billion daily emails by 2022. With the average user receiving
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What is lead generation?

Lead Generation The lead generation process helps you build interest in your products and acquire new customer leads. These leads can be gathered through a variety of channels like eBooks, guides, webinars, online tools and more. These leads are often

What is marketing automation?

Marketing automation is the use of a software platform to automate repetitive marketing tasks. These platforms are typically associated with email marketing but can also automate tasks within lead segmentation, lead scoring, and sales processes. You interact with marketing automation

Facebook Ads Not Delivering? Use The Ultimate Checklist

There are so many possible reasons why your Facebook Ads are not delivering and it can be so frustrating trying to figure it out. Being a marketing agency means that we see problems like this pop up on accounts for

Why SEO Shouldn’t Be An Afterthought

Have you ever questioned whether or not you need to invest in SEO now, or if you can simply hold off until your company scales? This is a common question that I hear all too often when talking with business

Bite Into An Epic SAMY

Utah Business magazine’s annual SAMY (Sales & Marketer of the Year) awards celebrate the state’s top marketing talent. Highlighting individuals and teams in Utah that go above and beyond in their efforts to deliver great marketing to companies, the SAMYs

The Importance of Quality Score

How Important is Quality Score? Paid search, oftentimes in conjunction with SEO, remains an essential marketing element for many businesses. This being said, it’s surprising that a lot of companies don’t know what makes a campaign succeed. Of the many

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